Digital building visual intercom industry expected (two)

Digital building visual intercom industry expected
When it comes to predict, but who also can not accurately grasp the trend in 2014 China TCP/IP full digital building visual intercom, because this year has not
Sure, such as economic situation, or financial policy, housing policy.
From 2012 to 2014 has started the project, while the housing sales situation is not optimistic, but the intelligent community supporting TCP/IP
Digital building visual intercom and intelligent Home Furnishing should have great influence not, because these two blocks in the estate in the proportion of relatively low.
If the per capita household TCP/IP full digital building visual intercom system for 800 yuan, the average area of one hundred square meters, with a square on the intercom equipment price
For 8 yuan, in 2013 the national residential sales 860000000 square meters, this base visual intercom market a total of about 6880000000. Future TCP/IP full digital video on
Will is absolute mainstream, which TCP/IP full digital building visual intercom products will occupy 70% or greater proportion.
From the product point of view, now Chinese building intercom market is changing from analog to digital conversion process, from the bus to TCP/IP, in the New Area
Residential building visual intercom projects, more than 70% is the use of digital building TCP/IP transmission protocol of international standard of video phone based on. The total
The body says, digital intercom system entered a substantive stage of application, TCP/IP technology has been used in new development projects by the owners accepted, each manufacturer are take
TCP/IP full digital intercom system as a new business growth point to promote, at the same time, many developers have digital intercom system as a real selling point
Highlight.
On the other hand, because the building intercom industry low-end manufacturers continue to intervene in this industry, low-cost vicious competition occurs, so that the original competitive environment
Worse, coupled with the raw materials, production costs, management costs continue to rise, the profit space more and more small size products, small originally
TCP/IP digital video intercom manufacturer survival plight.
Now, TCP/IP full digital building intercom products from the original highly professional industry gradually transformed into semi professional industry, and gradually to
The civilian market extension, so that product prices will be more and more transparent. In this environment, product suppliers can only continue to improve product added
Value and customer satisfaction, market segmentation and find their own living space.
With the TCP/IP digital intercom technology matures, large scale industry has become more apparent, leading enterprises with lower manufacturing cost,
The bigger market share gradually eliminated other small enterprises; at the same time, at present many domestic TCP/IP full digital intercom enterprises for the extension of industrial chain
, increase investment in research and development in such grim circumstances, accelerate the integration of technology and makes great strides forward to the intelligent Home Furnishing field.
Finally, TCP/IP full digital intercom marketing mode also changes: one is the marketing channel flattening, as the market changes, all digital building
The building intercom industry marketing will become more simple, supplier and user terminal estate increasingly close distance; a more productive enterprises
Sink and eventually estate user contact with zero distance, take the initiative to the terminal sales of its products and solutions; on the other hand, the end user has been in real estate
Extent to improve the professional skill of their own, they will according to the functional requirements of their own projects to find the most suitable equipment suppliers.
Two is the marketing focus. TCP/IP digital building visual intercom manufacturers are developing the trust of real estate. Many TCP/IP digital floor
Yu visual intercom enterprises will put two or three lines of the city will become a profit for the field. 2012 to 2015 each TCP/IP full digital building visual
Phone manufacturers should seize this opportunity, and vigorously to two or three line city project promotion, to strive for better market share in this vast space
The amount of.
Source:
Http://www.yuanfan.cn/news/news124.html
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Http://www.yuanfan.cn/news/news126.html